Developing an Internal WebSite Agneda
Post Conference Workshop ... in a Nutshell ...
Making The Business Case:
- Measuring the target community (business and non)
- Audience analysys for promotional strategy development
- 10 Step justification process
- Guidelines for estimating development costs
- 10 Blunders organizations make with the net.
- QNA
- Break
Basic Skills: An Industrial Primer
- Circle of influence model
- Internet projects: Evolution of phases
- Basic technical architecture
- Detailed interrogation of required components
- Evolutionary model of net applications
- Continuum of organizational net integration strategies
- QNA
- Break
Leveraging Technology to Build Relationships:
- Design considerations
- Email Databases
- Email Groups (Listservs)
- Forums / BBS's
Misc Issues:
- Primer on Digital Economics
- Online Payment Systems
- Security Mini-Primer 101
- Virtual Communities & Extranets
Future Technologies and Fun:
- Let's make a web page (Audience Participation)
- Digital Camera images to the web
- Future Technologies
- Case Studies w/ROI Analysys
- Suggested Readings
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